Ways of Identifying the Best Digital Signage

July 30, 2019 3 mins to read

When upgrading or starting a new signage program, you can only reap great returns from the investment by buying the high quality digital signage software. This is not an easy task to achieve however considering the ever increasing number of companies that promise to offer the best services. It is for this reason that it is deemed ideal to look at some of the factors one needs to be on the lookout for in order to make an informed decision.

  • Features Supported

The type of images and content supported by the digital signage is important. In this case, it should give you a variety of options and these might include support of formats such as .wmv, .mpeg, PowerPoint, word and Excel, .divx, .xvid and play DVD’s and live digital TV among others. Keep in mind that the list is not limited to the mentioned formats. For the purpose of ensuring that you end up with appealing software, it is also important to ensure that it has the ability of supporting live data feed.

  • Ease of Use

Ease of use is another important consideration you need to be on the lookout for. In essence, it should not require any college degree for it to be operated efficiently. Rather, it is advisable to settle for one that is user friendly and intuitive. Some of the features you need to be on the lookout for in this case include controls that make it possible to drag and drop while editing as well as previewing, scheduling and creation tools. In addition to this, you should also be on the lookout for digital signage that makes it possible to use transitional effects in an easy and efficient manner.

  • Wayfinding Support

Customers are not able to feel at ease unless they are certain about where they are and where they are headed. For this reason, it is advisable to research and find software that makes it possible for you to achieve both these functions. In essence, it should provide an option for printing out directives that work well to this effect and this will ensure that your clients are satisfied with what you have to offer.

  • Support at the Preferred Level

Different businesses have varying needs when it comes to signage and as such, it is important to choose one that meets your needs. In this case, they should have the knowledge needed to learn how to carry out installations, carry out ongoing support and scale designs for the purpose of ensuring that they meet your needs. For instance, large businesses require high capacity ongoing support compared to small companies.

  • Experience

Digital signage software delivers the best results when it is from a company that has been in the market for a long duration and understands diverse customer needs. They should provide flexible and powerful packages. In addition to this, they should be able to provide additional options that make your use easier.